Privacy Policy

1.1 We may collect the following types of information:

1.2 Some of the information that we require you to provide on first accessing or registering on the Platform is mandatory and/or essential to the provision of our services to you, and hence if you do not provide such mandatory information, you may not be able to access some of the features of the Platform.

2.1 In addition to the uses of information we describe elsewhere in this Privacy Policy, we use your information to do the following:

1. enable your access and use of the Platform;
2. process cash transactions to your SUKEND Account, and enable Withdrawals;
3. facilitate your participation in various types of Games and events on the Platform;
4. send you SUKEND Service-related emails and communications, including notifications about changes to our policies or Services;
5. market our Services or products or services of our group companies, affiliates and subsidiaries to You.
6. handle support requests, including investigating a transaction or issuing a refund;
7. perform internal operations such as troubleshooting, data analysis, testing, research, statistical, internal training, and quality management purposes aimed at improving the Platform, enhancing future game developments, and making advertisements more relevant. Such analysis is aggregated and does not pertain to any specific User.
8. Verification of users and their accounts;
9. measure and understand the effectiveness of the promotions, and advertisements we serve to you and others;
10. personalise the Platform for you, including the promotions and advertisements that may be served to you;
11. provide you with user support; and
12. enforce our Platform Policies.

2.2 Where you use our referral program, we use

• our name/email address in the heads of the email/SMS sent to the person referred; and
• the name, mobile number, and email address of the person referred, to communicate with them.

2.3 Optional use: We may use your personal information for the purpose of testimonials and other promotions.

3.1 The information collected by us from users of the Platform is securely stored and processed on servers located in India.

3.2 Some of our affiliates and/or Service Providers may store or process information in jurisdictions other than India.

4.1 We may share your information with various third parties who assist us in providing you with our Services, including the following:

1. Service providers, such as information technology and payment service providers, whose services form a part of or are necessary for the provision of our Services;
2. Advertisers and advertising networks that require the information to select and serve advertisements to you and other users;
3. Cloud storage providers to store the information you provide and for disaster recovery services, as well as for the performance of any contract we enter into with you;
4. Analytics and search engine providers that assist us in the optimisation and improvement of the Platform; and
5. Entities that provide us with marketing assistance;
6. Entities that provide us with customer support services.

4.2 We may share your information with subsidiaries, affiliates and group companies of SUKEND that aid us in the provision of our Services and the functioning of the Platform. We may also share your information with subsidiaries, affiliates and group companies of SUKEND for our internal business purposes including without limitation data analysis.

4.3 We may share your information with law enforcement agencies, public authorities, or other organizations if legally required to do so, or if such use is reasonably necessary to:

1. comply with any legal obligation, process, or request from government or judicial authorities;
2. enforce our Platform Policies, including investigation of any potential violation thereof;
3. detect, prevent, or otherwise address security, fraud, or technical issues; or
4. protect the rights, property or safety of us, our users, a third party or the public as required or permitted by law (including exchanging information with other companies and organisations for the purposes of fraud protection).

4.4 The service providers we engage are bound by data processing agreements that require them to take sufficient technical and organizational measures to safeguard your information.

4.5 If we sell or otherwise transfer our business, or our assets, in full or part, to another organization (e.g., in the course of a transaction like a merger, acquisition, bankruptcy, dissolution, or liquidation), your information may be among the items sold or transferred. The buyer or transferee would be obligated to honour the commitments made in this Privacy Policy.

We retain your information for as long as is necessary to provide you with our Services; thereafter, we may retain your information to comply with our legal obligations, resolve disputes and enforce our agreements, and to protect SUKEND’s legal rights, subject to limitations under applicable law.

6.1 Access and Updation: You may access and update the personal information that you have provided to us by logging into your SUKEND Account, and using the options available therein, though this may be restricted in instances where you are not able to verify your identity or there is any suspicious activity associated with your account.

6.2 Withdrawal from providing information: You have the right to withdraw or decline your consent to the collection of any information you provide us at any time by writing to us at [email protected]. Please note, this may affect your usage and access to our Platform.

6.3 Communications Opt-Outs: You can opt-out of marketing or advertising emails by sending an email to [email protected]

7.1 We use industry standard and legally mandated safeguards to keep the information collected by us secure. These measures include periodic reviews of our data collection practices, storage and processing practices, cyber security measures such as encryption, and physical security measures to guard against unauthorized access to systems where we store Users’ personal information. We have a comprehensive information security program and information security policies that contain managerial, technical, operational and physical security control measures adequate for the protection of personal information, including sensitive personal information.

7.2 When you register with us, your account is protected by means of a unique password, which is known to or may be accessed only by you. You are responsible for maintaining the secrecy of your unique password and SUKEND Account information, and for controlling access to emails between you and us, at all times. Therefore, you should not provide your password to anyone whosoever: breach hereof constitutes a violation of this Privacy Policy and may result in termination of your SUKEND Account in certain cases. If you become aware of or reasonably suspect any breach of security, including compromise of your password, you must notify us immediately.

The Platform is not intended or directed at anyone under the age of 18, and we do not knowingly collect or solicit any information from, or allow the registration on the Platform of, anyone under the age of 18. Upon learning that we have collected personal information from a user under the age of 18, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under age 18, please contact our Grievance Officer in the manner provided in Clause 10 below.

The Platform may contain links to third-party websites or services (“External Resource”). Your browsing on and interaction with any External Resource, irrespective of whether the link to such External Resource originated on our Platform, is subject to the terms and privacy policies of such External Resource. We are not responsible for the functionality, privacy, or security measures of any other entity and this Privacy Policy will not govern your use and access of such website or service you are redirected to.

If you have any thoughts or questions about this Privacy Policy or the Platform, or any concerns or grievances about the processing of your personal information by us, please contact our Grievance Officer at:

Name: Deepak Yadav

Email address: [email protected]

1st and 2nd Floor, 26/1 Hosur Road,

Bommanahalli, Bangalore

Karnataka – 560068

SUKEND may modify or update this Privacy Policy from time to time, and we will notify you, via email or in-app/website notifications of any such changes. However, you are advised to review this Privacy Policy periodically, as your continued use of our Services after any modification to this Privacy Policy will constitute your acceptance of such modification.